. . . featuring special guests Mark Chamberlain and Rita Williams
(c) 2020 by Ann Babiarz & Associates LLC
More about misfits and messes
Wrap Yourself Around Your Product or Service and Watch Your Business Succeed
As a small entrepreneur, you can sometimes be overwhelmed by the amount of competition in the marketplace. How do you make yourself and your company stand out? This is especially problematic if what you are selling is a fairly common product or service. Experts tell us that when people purchase from smaller businesses, they do so because of the brand. What exactly does this translate to? In the case of a small entrepreneur, the brand is you.
Annabolic Times-Excuse Me, Do You Prefer to Go It Alone?
Excuse me, but being in business for yourself does not mean going it alone.
Most entrepreneurs with whom I deal are quite concerned about costs. Rightfully so, as underestimating expenses is a significant reason why many small business ventures fail.
Entrepreneurs often try to skimp on professional fees. Saving money on lawyers, accountants, and business coaches may be a tempting target for the budget axe. And, it is true that there are ways to monitor costs for professionals. Nevertheless, assembling a top-notch team of advisors can be an important step towards the success of your business. This is certainly an area where the old adage, “an ounce of prevention is worth a pound of cure”, truly comes into play. Isn’t it better to pay your accountant to help you set up an accurate bookkeeping system in advance, rather than paying her to defend you from an IRS audit in the future?
For a humorous look at how NOT to hire an accountant, or any other professional watch my video at http://www.youtube.com/watch?v=u8o2kTo0dfY.